Viewers Choice
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| Viewers Choice | |
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| Launched | 1991 |
| Owned by | Viewers Choice Canada Inc. (Astral Media 50.1% & managing partner CTV Speciality Television Inc. 24.95% Rogers Media 24.95%) |
| Country | Canada |
| Broadcast area | Eastern Canada |
| Headquarters | Toronto, Ontario |
| Website | www.viewerschoice.ca |
| Availability | |
| Cable | |
| Available on many Canadian cable systems | Check local listings |
Viewers Choice is a Canadian English language regional pay-per-view and Near Video on Demand service that is designated to operate east of the Manitoba-Ontario border, excluding the territories.
Viewers Choice is owned by Viewers Choice Canada Inc. which in part is majority owned by Astral Media along with CTV Speciality Television Inc. and Rogers Media.
[edit] Channels and content
Viewers Choice PPV service consists of 45 standard definition channels and two high-definition television channels. Programming on Viewers Choice includes hit movies, concerts, live boxing, UFC, WWE and TNA wrestling, World Series of Poker and other special events. Adult content is also available through the Adam and Eve services. Adam features content for gay men while Eve features content of interest to straight men.
In an effort to compete with the video on demand services offered by cable companies, Viewers Choice has launched "All Day Ticket". It allows the viewer to purchase a movie for a 24-hour time period until 6 a.m. the next day. They are allowed to view it as often as they wish until the time period expires.
Viewers Choice is carried by various Canadian digital television companies including Rogers Digital Cable and Vidéotron.
On December 27, 2007 Shaw Broadcast switched all of their PPV feeds to their own proprietary PPV service displacing Viewers Choice from Shaw and Star Choice as well as any other system that receives their PPV feeds via Shaw Broadcast Services.
Viewers Choice Canada Inc. holds a majority interest (40%) in the French language pay-per-view service, Canal Indigo. However, on March 20, 2008, Groupe TVA announced they will be purchasing Viewers Choice and the remaining stakeholders interest's in the service. The sale is pending Canadian Radio-television and Telecommunications Commission (CRTC) approval.
[edit] External links
- Official Viewers Choice website
- Astral Media- Information about Viewer's Choice
- CRTC flowchart illustration of Viewer's Choice Canada ownership structure (PDF file)
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