Value-action gap
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The value-action gap is a term used in environmental geography. It describes the gap between the high value of the environment and seriousness of the problem of damaging it, and the relatively low level of action taken by the population to counter the problem. It is often agreed that there are numerous barriers of motivation for individual and collective environmental action, and that the factors involved in making people willing to reduce environmental damage are fundamentally different from the factors involved in making people actually take active steps to reduce damage and to improve the environment[1]. It is therefore argued that a fundamental shift in the attitudes held by individual citizens towards the environment and their use of natural resources is needed to ensure sustainable development.
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