Paul (bakery)
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| PAUL | |
|---|---|
 |
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| Type | Private |
| Founded | 1889 |
| Headquarters | Croix, France |
| Key people | Charlemagne Mayot, Founder Francis Holder |
| Industry | Restaurants |
| Products | Fast casual/Bakery-café, including several varieties of bread, such as bagels, loaves, and muffins, cold sandwiches, hot panini, salads, soups, cakes, and pastries |
| Revenue |  $300 million USD (2004) [1] |
| Employees | over 300 farmers (December 2006) |
| Website | www.paul.fr |
PAUL is a French bakery established in 1889 in the city of Croix by Charlemagne Mayot.[2]
There are over 300 franchised PAUL bakery café restaurants in France, Spain, United Kingdom, Holland, Turkey, Morocco, Lebanon, Kuwait, Dubai, Japan, and the United States of America. It specializes in serving breads, crepes, sandwiches, soups, cakes, pasteries, coffee, wine, and beer. Groupe Holder is the parent of the Lille based PAUL bakery.[3]
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[edit] Corporate history
In 1958, after his father passed away, Francis Holder and his mother took over and expanded the family bakery in Lille.
In 1965, when the Nouvelles Galeries department store opened in Lille, Francis Holder immediately offered to supply their bread. From his bakery in Lambersart, Francis Holder began delivering bread to the growing number of mass retail chains, including Auchan, Nouvelles Galeries and subsequently Monoprix, under the “Moulin Bleu” brand.
In 1970, Francis Holder purchased an abandoned industrial site at La Madeleine, in the suburbs of Lille, transforming it into his first factory for mass distribution outlets.
In 1972 the original family shop in Lille installed a wood stove and opened the baking area so that customers could see the bread being baked. This tradition was incorporated into the Paul chain, which developed with the expansion of malls in France. Francis Holder and his teams took over prime locations in city centers, in Paris and in major cities across France.
In 1993, the bakeries changed to black storefronts, which is the signature look now.
In 2006, Paul opened its first bakeries in the United States in Palm Beach Gardens, Florida and Miami, Florida.
[edit] Menu
Items available include pastries, cakes, croissants, sandwiches, soups, quiches, tarts, crepes, eggs, and over 140 types of bread. They also have tea, wine, beer, mineral water, and coffee-based drinks.
[edit] Manufacturing
Today, over 300 French farmers plant over 35 square kilometres (8,650 acres) for Paul.
[edit] See also
[edit] References
[edit] External links
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