Integrated media
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Integrated Media is a new form of media content creation that cohesively integrates content and context across multiple platforms of web, film, print, audio, live event, etc... It includes traditional content, branded content, storytelling, advertising and more.
The goal of an integrated media content or product launch is to create a cohesive message, with a defined time-line, for a company or an individual that is holistically developed and produced across multiple platforms.
DOT&CROSS[1] develops and produces integrated media that impacts culture. Through creative thinking, vigorous development and high-quality execution, we translate our thinking into productive and impacting media products that are accessible in harmony with today’s increasingly efficient but complex media landscape.
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