High School Sports The Magazine

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High School Sports The Magazine is one of the fastest growing resources in regards to student athletes across the world.^{[citation needed]} The magazine is printed monthly across ten markets including:

• Tulsa, Oklahoma
• Oklahoma City, Oklahoma
• Wichita, Kansas
• Indianapolis, Indiana
• St. Paul, Minnesota
• Reading, Pennsylvania
• Louisville, Kentucky
• Fayetteville, Arkansas
• Ft. Worth, Texas
• Dallas, Texas

The first magazine was launched in August of 2005 in Tulsa, Oklahoma. It distributes 210,000 copies monthly and is read by over 510,000 adults each month, according to the Circulation Verification Council Audit.^[1]

In 2008, the Oklahoma and Arkansas markets will be producing the First Annual Statewide Football Preview issues.

Along with football, High School Sports The Magazine also covers girls and boys basketball, girls and boys hockey, track, cross-country, field hockey, soccer, golf, baseball, softball, rowing, cheer, pom, dance, and the music programs.

Contents 1 History 1.1 Timeline 2 Innovations 3 Regular segments 4 Notes

[edit] History

High School Sports The Magazine was founded by local businessman, Lynn Mitchell in early 2005 with a desire to cover all sports in the high schools around Tulsa, Oklahoma. The first magazine went to print in August of 2005 and continued it’s success. In August of 2006, innovative entrepreneur Kevin Hern of KTAK Management Corporation purchased High School Sports The Magazine, L.L.C. and quickly launched magazines in markets such as Oklahoma City and Fayetteville, Arkansas.

With the boom in high school students participating in sports, more interest was gaining each month.

[edit] Timeline

• August 2005 – Eastern Oklahoma magazine launched
• November 2006 – Central Oklahoma magazine launched
• March 2007 – Central Indiana magazine launched
• July 2007 – Western Arkansas magazine launched
• August 2007 – Central Kansas magazine launched
• November 2007 – Collin County (Dallas) magazine launched
• November 2007 – Tarrant County (Ft. Worth) magazine launched
• November 2007 – St. Paul magazine launched
• November 2007 – Houston Web Property launched
• December 2007 – Greater Reading magazine launched
• January 2008 – New Jersey Web Property launched
• January 2008 – Charleston, South Carolina Web Property launched
• January 2008 – Europe Department of Defense Schools Web Property launched
• January 2008 – Pacific Rim Department of Defense Schools Web Property launched
• April 2008 – Greater Louisville magazine launching

[edit] Innovations

From its beginning, High School Sports The Magazine has utilized a number of innovations including:

• Full-color photos of high school athletes, unlike most black-and-white photos that are normally reserved for the inside or back pages of newspapers. High School Sports The Magazine has taken full color, high-resolution photos of athletes, which fill their magazines.
• Positive reporting of each sport and their athletes. The Magazine has yet to cover a negative event in the high school sports realm.
• Department of Defense Schools coverage. There are a number of American student athletes that are playing for high schools overseas due to their parents being active duty in the military. HSSTM.com is the first sports site to cover these schools and their athletes.

[edit] Regular segments

• Triple Play - A question and answer feature inside each magazine that pits parent against coach of a certain athlete, to see who knows the student better.
• Locker Talk – These are features on local athletes achievements in the respective sports.
• Coaches Corner – This is a feature that pinpoints a particular coach and gets his perspective in regards to his profession.

[edit] Notes