DC-UK

From Wikipedia, the free encyclopedia

This article does not cite any references or sources. (October 2007)
Please help improve this article by adding citations to reliable sources. Unverifiable material may be challenged and removed.

This article or section is incomplete and may require expansion and/or cleanup.
Please improve the article, or discuss the issue on the talk page.

DC-UK
DC-UK #16, November 2000
Editor	Keith Stuart
Categories	Video games magazines
Frequency	Monthly
First issue	August 1999
Final issue — Number	April 2001 20
Company	Future Publishing
Country	United Kingdom
Language	English
ISSN	1467-5250

The factual accuracy of this section is disputed.
Please see the relevant discussion on the talk page.(March 2008)

DC-UK was a Sega Dreamcast video game magazine published by Future Publishing in the United Kingdom. Its first issue was published in August 1999 and it ran until 2001. The magazine was launched by ex-Edge magazine deputy editor Caspar Field, who edited the first seven issues. After his departure to launch the children's Dreamcast magazine, Mr Dreamcast,^{[citation needed]} associate editor Keith Stuart took over until issue 19. At this point, then-deputy editor Lee Hart took over for the single issue that remained.

At launch, DC-UK changed the standard Future Publishing games magazine running order of news - previews - features - reviews - tips - letters by rearranging some of the major sections. This resulted in a running order of reviews - news - features - previews - tips - letters. The magazine also offered some additional content, such as interviews with game developers and attempts at unusual features, such as creating cocktails themed around famous Sega characters. Following Field's departure, DC-UK reverted to the standard Future Publishing format, which was used until the magazine's closure. The upbeat feel of the magazine, however, continued throughout every issue, and prior to being revised the title was nominated for the 1999 InDin Magazine of the Year award.^{[citation needed]}

Sales of DC-UK, particularly during the early months of its existence, were strong^{[citation needed]} – often coming close to those of the Official Dreamcast Magazine (UK) despite the latter selling with a cover-mounted disc featuring demo versions of games. DC-UK had in fact started life as Future Publishing's pitch for the rights to the UK Dreamcast magazine license. However, Sony Computer Entertainment Europe (SCEE), from which Future held the rights to the Official uk playstation magazine, objected, leading Future to withdraw its bid for the Dreamcast deal.

In March 2000 Future published the first issue of the short-lived DC-UK spin-off title DC-TIPS. Both DC-TIPS and DC-UK's sales began to suffer during the spring of 2000 as British public interest in Dreamcast declined during the run-up to PlayStation2's November 2000 arrival in Europe.