Leo Diamond
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The Leo Diamond is a "premium cut" diamond that varies from the standard Tolkowsky cut. It is one of a new wave of "branded" diamonds sold by various retail jewelers. It is exclusive to Sterling Jewelers in the United States. It is exclusively hand-cut by Leo Schachter Diamonds LLC, a fourth generation family-owned company. It holds an industry first, being the first diamond to be tested by GemEx Systems and graded for superior light performance.
Leo Diamonds are available in a Round Brilliant, Princess, Marquise, and Emerald. Their most popular styles are diamond solitaires and unmounted diamonds, but Leo also produces many finished jewelry styles in the Leo Diamond collections. These include fancy engagement and bridal styles, as well as "Past, Present, Future" (three diamond), "Journey" (graduated diamond), and "Circle" fashion designs.
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[edit] Quality
All Leo Diamond shapes have patented cutting styles that claim to maximize the diamond's return of light. To attempt to show this, all Leo Diamonds have an independent "return of light" certification from GemEx Systems grading three light properties of the particular diamond.
Leo Diamonds have several different quality standards. They must be graded:
- At least SI2 in clarity by the International Gemological Institute.
- At least I in color by the International Gemological Institute.
- "High" or "very high" in brilliance (white light) by GemEx Systems.
- "High" or "very high" in fire (colored light) by GemEx Systems.
- "High" or "very high" in scintillation (sparkle) by GemEx Systems.
[edit] Other Features
All Leo Diamonds are "gemscribed", or laser inscribed on the diamond's girdle, with "LEO" and a unique serial number. This laser inscription can be seen under 10 times magnification. Also, all Leo diamond rings have the trademark "LEO" signature with a small diamond as the O.
Logging on to www.theleodiamond.com also allows Leo Diamond owners to enter the serial number of their Leo Diamond to see a copy of their IGI Certificate of Authenticity (diamond grading report), GemEx Certificate ("return of light" diamond report), and the brief biography of the diamond cutter who cut their diamond.
[edit] Retail Locations
Leo Diamond jewelry and unmounted diamonds are only sold by the following Sterling Jewelers retail stores in the United States: Kay Jewelers, Jared The Galleria of Jewelry, JB Robinson Jewelers, Marks & Morgan Jewelers, Belden Jewelers, Osterman Jewelers, Shaw's Jewelers, Weisfield Jewelers, LeRoy's Jewelers, Rogers Jewelers, Goodman Jewelers, and Friedlander's Jewelers. In the United Kingdom the Leo Diamond is exclusively sold by Ernest Jones and Leslie Davis.