Hyundai Genesis

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This article contains information about a scheduled or anticipated future automobile. It may contain preliminary or speculative information, and may not reflect the final version of the vehicle.

Hyundai Genesis
Manufacturer	Hyundai Motor Company
Production	2008—
Assembly	Ulsan, Korea
Class	Full-size
Body style(s)	4-door sedan
Layout	FR layout
Platform	BH[vague]
Engine(s)	3.3 Lambda V6 3.8L Lambda V6 4.6L Tau V8
Transmission(s)	6-speed ZF automatic
Wheelbase	115.6 in (2936 mm)
Length	195.9 in (4976 mm)
Width	73.4 in (1864 mm)
Height	58.3 in (1481 mm)
Related	Hyundai Genesis Coupe

The Hyundai Genesis (Korean: 현대 제네시스) is a rear-wheel drive, full-size ^[1] car that first appeared as a concept car for the 2007 New York International Auto Show.

Hyundai is in the process of introducing the vehicle worldwide, known internally as the BH model, and will market the Genesis as a "premium sports sedan," ^[2] in one body style with three possible engines.

Hyundai targets 55,000 sales of the Genesis in 2008 (35,000 in Korea and another 20,000 overseas) and 45,000 in 2009. ^[3] According to the Hyundai Chairman and CEO Chung Mong-koo, the Genesis is Hyundai's entry into the European dominated luxury arena. ^[3]

According to Hyundai Vice Chairman Kim Dong-jin, the name Genesis is a reflection that the vehicle is the first of many premium cars the company will introduce. ^[3]

Contents 1 Development and design 2 Projected mechanical specs 3 Projected features 4 Global marketing 4.1 Korea 4.2 North America 4.3 China 4.4 Europe 5 Coupe version 6 Media coverage 7 References 8 External links

[edit] Development and design

Hyundai reportedly benchmarked the BMW 5-Series sedan during the Genesis' development; their press release indicates the Genesis body-in-white exceeds BMW's in torsional rigidity by 14%. ^[4]

Initial press released indicate the Genesis has more interior volume than Mercedes Benz E-Class and BMW 7-Series. ^[4]

Hyundai will use an advanced 5-link rear suspension for enhanced ride and handling characteristics. Front/rear balance is targeted at 53% front, 47% rear. ^[5]

[edit] Projected mechanical specs

Hyundai will manufacture three engines for the Genesis, marketing the car internationally with various combinations of the three:

Tau V8: The Tau V8 is Hyundai's first internally engineered 8 cylinder engine and Hyundai's first V8 equipped vehicle offered in North America. The 4.6L engine produces an estimated 375 horsepower (280 kW). Hyundai has reported 0-60 mph times of less than 6 seconds. ^{[4] [5]} Car and Driver reports 0-60 mph time of 5.6 seconds. ^[6]

Lambda 3.8L V6: scheduled for availability in North America, now available in Korean models, producing 306 horsepower (228 kW), (290 horsepower (220 kW) US).

Lambda 3.3L V6: available in the Korean market, producing 264 horsepower (197 kW).

The Genesis is projected to feature a standard 6-speed automatic transmission from ZF Friedrichshafen, in contrast to the Aisin transmission found in the Hyundai Veracruz.

Further 4.6L Tau V8 specifications (projected):

• Configuration: Front-engine, rear-wheel drive sports sedan
• Track, f/r: 1575 mm / 62.0 inches, 1580 mm / 62.2 inches
• Tires: P235/50R18^[7]
• Estimated horsepower: 375 hp (280 kW)
• Estimated torque: 333 ft·lbf (451 N·m)
• Displacement: 282.4 cid (4626.7 cc)
• Bore: 3.62 inches (92 mm)^[8]
• Stroke: 3.42 inches (87 mm)^[8]
• Compression ratio: 10.4:1^[8]
• Specific output: 81.5 hp/L (1.34 hp/cid) ^[8]
• Block material: High pressure die casting aluminum block
• Cylinder head material: Aluminum
• Valvetrain: Dual Over Head Cam (DOHC)
• Valve timing: Continuous variable valve timing
• Variable induction system
• Fuel delivery: Multi-port fuel injection
• Recommended fuel: Premium Unleaded
• Stabilizer bar (front/rear): 26 mm (1.02 in)/18 mm (0.71 in)
• Weight distribution front to rear: 53:47
• Brakes: Power-assisted 4-wheel disc
• Front brake diameter (mm / in): 320 / 12.6 ventilated disc
• Rear brake diameter (mm / in): 314 / 12.4 solid disc
• Steering type: Speed-sensing rack-and-pinion
• Steering ratio: 14.86

[edit] Projected features

Anticipated features include:^{[1] [2] [4]}

• adaptive cruise control
• adaptive headlamps, turn direction with the car
• driver interface, similar to BMW's 'iDrive'
• 17 speaker Lexicon audio system ^[9]
• USB/iPod auxiliary inputs
• navigation system with backup camera
• Bluetooth technology
• active, variable-rate shock absorbers
• push-button start
• electronic stability control
• fully independent suspension, five-link design front and rear
• heated and cooled seats
• proximity key
• a rear power sunshade
• eight airbags, including rear seat side-impact airbags

The Lexicon audio system offers 7.1 channels, 528 watts output, 17 speakers, two 3-way transducer systems, five 2-way transducer systems and digital signal processing that provides equalization among driver and passengers. The Rolls-Royce Phantom is the only other automobile to offer the system. ^[9]

[edit] Global marketing

[edit] Korea

A full production version went on sale on January 8, 2008 in Hyundai's home market of South Korea^{[citation needed]}. Notably, the Korean market Genesis does not carry a Hyundai badge, only the 'Genesis' emblem. ^{[10] [2]}

The Korean model is available with a 3.3L V6 producing 264 horsepower (197 kW), and a 3.8L V6 producing 306 horsepower (228 kW).

[edit] North America

Marketed as the Hyundai Genesis in the US beginning Summer 2008^[2], the vehicle will be a larger, more powerful car than Hyundai has previously marketed in the US. ^[2]

Marketed as the Hyundai Genesis in Canada, the V6 will be available beginning Summer 2008, and the V8 to follow in the fall.

The Genesis V6 model has a starting price of $33,000 ^[1], while the V8 model starts at US $38,000. According to Hyundai Motor America's current Genesis website (www.hyundaigenesis.com), the US engines are projected to 290, and 375 HP for the 3.8L V6, and the 4.6L V8 respectively. Power in the 4.6L V8 drops to 368 HP when regular unleaded fuel is used.(As of April, the 3.3L V6 264 HP lineup has been dropped from coming into the United States. So there will be only two cars in the summer of 2008, and they are 3.8L V6 with 290 HP and 4.6L V8 with 375 HP).

[edit] China

To be sold as Hyundai Rohens in China, the unveiling is scheduled for Beijing International Automotive Exhibition, 2008.^[11] Sales are set to begin in August, 2008. ^[3]

[edit] Europe

According to Hyundai spokesman Oles Gadacz, the Genesis will not be marketed in Europe because of Lexus's failure to thrive in Europe.^[12]

According to a September 2007 article in Tradingmarkets.com, " in the eyes of European purchasers of luxury vehicles, Hyundai sedans have been perceived as having a poor image and unreliable durability compared with its rivals."^[13] "The planned launch of Genesis comes at a time when Hyundai is striving to shake off its poor-brand image, known for generous warranties and low prices."^[13]

[edit] Coupe version

Main article: Hyundai Genesis Coupe

Another rear wheel drive car from Hyundai, sharing the Genesis Sedan's platform and name, was recently unveiled at the 2008 New York International Auto show, dubbed Hyundai Genesis Coupe.

[edit] Media coverage

The Hyundai Genesis was listed in Motor Trend's 2007 "Top Ten Cars Worth Waiting For" ^[14] and was featured in TV ads during the third and fourth quarters of Super Bowl XLII ^[1]. As a part of Hyundai's 'Think About It' ad campaign. ^[15], the ads suggest the Genesis offers "7-series size, 5 series performance, 3-series price."

See: Genesis Super Bowl TV ad One and Two

[edit] References

[edit] External links

• Hyundai Genesis official website (Korean)
• The Hyundai Genesis from Hyundai Motor America
• All-New Hyundai Genesis promotional video

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Type	1960s		1970s										1980s										1990s										2000s										2010s
	8	9	0	1	2	3	4	5	6	7	8	9	0	1	2	3	4	5	6	7	8	9	0	1	2	3	4	5	6	7	8	9	0	1	2	3	4	5	6	7	8	9	0	1	2	3
City car																														Atoz/Atos						Atos Prime					i10
Subcompact																																			Click / Getz							i20
								Pony							Pony II			Excel				Excel					Accent					Verna / Accent						Verna / Accent
Compact	Cortina			Cortina						Cortina			Cortina			Stellar							Elantra					Avante / Elantra					Avante XD / Elantra							Avante / Elantra / i30
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																												Marcia
		20M									Granada								Grandeur						Grandeur						Grandeur XG / XG							Grandeur / Azera
Full-size																													Dynasty												Genesis
																																Equus							Equus
Coupé																							Scoupe							Tiburon					Tuscani / Tiburon / Coupé
Sports																																										Genesis Coupe
Truck			Cortina						Pony						Pony II					Porter						Porter
SUV																							Galloper												Terracan
Crossover SUV																																		Santa Fe					Santa Fe
																																								Veracruz
																																						Tucson
Mini MPV																													Santamo
																																		Lavita / Matrix
Minivan																																TrajetXG / Trajet								Entourage

v • d • e Hyundai road vehicle timeline, North America market, 1984–present
Type	1980s						1990s										2000s
	4	5	6	7	8	9	0	1	2	3	4	5	6	7	8	9	0	1	2	3	4	5	6	7	8	9
Subcompact			Excel				Excel					Accent					Accent						Accent
Compact	Pony								Elantra				Elantra					Elantra						Elantra
Mid-size		Stellar			Sonata					Sonata					Sonata				Sonata				Sonata
																		XG
Full-size																							Azera
																										Genesis
Coupé						Scoupe								Tiburon		Tiburon			Tiburon
Crossover SUV																						Tucson
																		Santa Fe						Santa Fe
																								Veracruz
Minivan																								Entourage

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