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Filet-O-Fish - Wikipedia, the free encyclopedia

Filet-O-Fish

From Wikipedia, the free encyclopedia

Filet-O-Fish
The Filet-O-Fish Sandwich
Serving size 1 sandwich (141g)
Calories US 400 UK 360
Calories from fat 160
Total fat 18 g (28%)
Saturated fat 4 g (20%)
Trans fat 1 g
Cholesterol 40 mg (13%)
Sodium 640 mg (26%)
Total carbohydrate 42 g (14%)
Dietary fiber 1 g (5%)
Sugars 8 g
Protein 14 g (25%)
Vitamin A 30 IU (2%)
Vitamin C 0 mg (0%)
Calcium 150 mg (15%)
Iron 0.8 mg (10%)
Source McDonald's
Notes May vary outside US market. USRDA based on 2000 calorie diet.

The Filet-O-Fish (also FishMac) is a fish sandwich sold by the international fast food chain store McDonald's.

Contents

[edit] Product description

The Filet-O-Fish contains a breaded fish patty made mostly from pollock and/or hoki[1], half a slice of processed cheese and tartar sauce, and Filet seasoning on a steamed bun.

[edit] Variants

  • Fish Filet Deluxe - Another Deluxe Sandwich that failed (see Arch Deluxe), it replaced the Filet-O-Fish. The fish portion was enlarged, a whole piece of cheese was used instead of a half piece, lettuce was added, and this was all placed on the potato roll used for the other Deluxe sandwiches. After the Deluxe Line failed, the Filet-O-Fish was brought back.
  • Double Filet-O-Fish - Two fish patties and extra cheese, available in some markets.

In some non-English-speaking countries, it is called FishMac, McFish or Fish Filet; the former name was changed to Filet-O-Fish in Germany in 2006/2007.[2] [3]

[edit] History

The sandwich was introduced by a McDonald's franchise in Cincinnati, Ohio, in response to declining sales at restaurants on Fridays, due to the Catholic practice of not eating meat on Fridays at the time, and now mostly during Lent. Created by young enthusiast Lou Groen, it has become popular with people who cannot eat meat-based products offered, particularly Muslims who are prohibited from eating non-Halal meat, and, similarly, Jews who are prohibited from eating non-kosher meat.[4] It is also a popular product among Asian consumers.

The patty size was increased 50% in 1996 during the Arch Deluxe marketing[citation needed]. However in 2000, in an effort to increase profitability, the fish patty was reduced in size by approximately 10%[citation needed].

[edit] Advertising

In 2006, McDonald's launched an entertainment website dedicated to Filet-O-Fish. In 2007, the site was enhanced with additional games and extensions to mobile phone downloads as well.

[edit] References

[edit] External links


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