Chula Vista Bayfront
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The Chula Vista Bayfront Master Plan (CVBMP) is one of the largest waterfront planning efforts in the nation and one of the last great opportunities for creating a legacy destination on San Diego Bay.
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[edit] Overview
The Chula Vista Bayfront Master Plan is a joint planning effort of the City of Chula Vista, Port of San Diego and Pacific Companies, the private developer with an option to acquire land in the area. The master plan study area includes approximately 550 acres (2.2 km²) of land and water, generally bounded by the Sweetwater Marsh National Wildlife Refuge to the north, San Diego Bay to the west, Bay Boulevard to the east, and the South Bay Power Plant and switchyard sites to the south. For planning purposes, the bayfront has been categorized into three distinctly different sub districts. From north to south they are: the Sweetwater District, the Harbor District and the Otay District.
[edit] Proposed Plans
The land use plans were shaped by extensive public input and include more than 200 acres (0.81 km²) for a new signature park, habitat viewing areas, bikeways, pedestrian paths and public plazas. New development will include hotels, conference facilities, waterfront specialty shops, cultural attractions, condominium housing, and employment centers. The plans illustrate an expanded marina with an open water area for active boating and a re-aligned boating channel within San Diego Bay.
The Chula Vista Bayfront Master Plan was designed by the internationally known urban design firm of Cooper Robertson and Partners of New York, which created some vivid “before and after” digital renderings of the enhanced public areas of the bayfront. Pacifica Companies has also developed preliminary architectural concepts for the condominium homes planned to be located both east of the harbor and south of J Street.
[edit] Recent Developments
In July 2007 an emergency press conference was called by Mayor Cheryl Cox regarding an ongoing dispute between labor organizations and Gaylord Entertainment, the Tennessee-based company that was originally contracted to do the job. The event was attended by many Chula Vista notables, most of whom spoke in favor of Gaylord. Unfortunately, however, the deal fell through. The City of Chula Vista is now in bayfront-redevelopment talks with other local developers, while at the same time attempting to lure Gaylord back to the South Bay.